Ecozen Case study
About Ecozen
Scope of work
Ecozen is a climate-tech company building innovative, sustainable solutions for agriculture and energy. They specialize in solar-powered technologies like irrigation pumps, cold storage, and now solar ACs, helping farmers and businesses reduce dependency on fossil fuels while boosting efficiency. Ecozen’s products combine renewable energy, IoT, and energy storage to deliver smart, future-ready solutions that make agriculture more resilient and sustainable. As an intern at Drawww Media I got a chance to work with Ecozen projects. I worked as a visual storyteller as a whole with motion graphic, Video editing, and campaign creatives.
Ecozen Case study
Ecozen Case study
About Ecozen
Scope of work
About Ecozen
Scope of work
Ecozen is a climate-tech company building innovative, sustainable solutions for agriculture and energy. They specialize in solar-powered technologies like irrigation pumps, cold storage, and now solar ACs, helping farmers and businesses reduce dependency on fossil fuels while boosting efficiency. Ecozen’s products combine renewable energy, IoT, and energy storage to deliver smart, future-ready solutions that make agriculture more resilient and sustainable. As an intern at Drawww Media I got a chance to work with Ecozen projects. I worked as a visual storyteller as a whole with motion graphic, Video editing, and campaign creatives.
Ecozen is a climate-tech company building innovative, sustainable solutions for agriculture and energy. They specialize in solar-powered technologies like irrigation pumps, cold storage, and now solar ACs, helping farmers and businesses reduce dependency on fossil fuels while boosting efficiency. Ecozen’s products combine renewable energy, IoT, and energy storage to deliver smart, future-ready solutions that make agriculture more resilient and sustainable. As an intern at Drawww Media I got a chance to work with Ecozen projects. I worked as a visual storyteller as a whole with motion graphic, Video editing, and campaign creatives.
Client
Client
Client
Ecozen
Ecozen
Ecozen
Services
Services
Services
Advertising Motion Graphics Storytelling
Advertising Motion Graphics Storytelling
Advertising Motion Graphics Storytelling
Industries
Industries
Industries
Eco-tech
Eco-tech
Eco-tech
Date
Date
Date
June 2025
June 2025
June 2025
Brand Video - Project 1
Project Brief
Brand Video - Project 1
Project Brief
Brand Video - Project 1
Project Brief
We want to make a video for Lucknow investor’s meet that captures the energy of Ecozen as a brand. It should feel young, fast, and impactful, something that shows our innovation in solar and motor control tech without being boring or overly technical. The video should connect with people quickly, make them curious about what we do, and leave an impression of speed, progress, and sustainability.
We want to make a video for Lucknow investor’s meet that captures the energy of Ecozen as a brand. It should feel young, fast, and impactful, something that shows our innovation in solar and motor control tech without being boring or overly technical. The video should connect with people quickly, make them curious about what we do, and leave an impression of speed, progress, and sustainability.
Visual Study
Breaking It Down
Visual Study
Breaking It Down
Visual Study
Breaking It Down
The client shared an Apple video as reference, so I dug into it to see what made it click.
Smart use of typography
Bold pops of color
mixed graphics with visuals
From there, I started breaking down our own copy into frames; almost like pulling apart the narrative and rebuilding it visually, step by step, till it felt just right for us.
The client shared an Apple video as reference, so I dug into it to see what made it click.
Smart use of typography
Bold pops of color
mixed graphics with visuals
From there, I started breaking down our own copy into frames; almost like pulling apart the narrative and rebuilding it visually, step by step, till it felt just right for us.
Frame by Frame
Storyboarding
Frame by Frame
Storyboarding
Frame by Frame
Storyboarding
Once the copy was broken into parts, I moved to storyboarding. Here, I sketched out the motion breakdowns; how each line of copy flows, how visuals appear, and where transitions keep the energy alive. This was where the stomp rhythm really started to take shape.
Once the copy was broken into parts, I moved to storyboarding. Here, I sketched out the motion breakdowns; how each line of copy flows, how visuals appear, and where transitions keep the energy alive. This was where the stomp rhythm really started to take shape.
